Description:
About Adpearance
Adpearance is a Portland-based, results-driven digital marketing agency that helps businesses generate the most quality leads possible. We’re well known as the best in automotive and capital equipment and are successfully expanding to more verticals, too. Our Full Service team focuses on clients in those other verticals!
But that’s what we do. Anyone who is applying deserves to know who we are.
We are the Nerdherd. A group of people who have an innate desire to connect with something bigger than ourselves-- both professionally and personally. Who love to solve problems. Who see the beauty of the mind. Who want to balance work-from-home flexibility with being part of a community. We know we’re a part of something special and want to attract curious minds to make our performance, company, and culture better. The three words our employees most frequently use to describe working at Adpearance: Welcoming. Challenging. Fun.
If that sounds like the kind of company you want to be a part of, there’s good news. We’re hiring for a Manager, Digital Strategy on our Full Service Account Team!
Location: NW Portland Office, Slabtown.. We are a hybrid team typically working 3 days in the office and 2 days remotely.
About You
You like to work, you’re good at delivering results, and you’ve got the data to prove it. Show us the stats: How you beat performance benchmarks. How you contributed to a successful team. How you won over that impossible client. We’re looking for intrinsically-motivated leaders like you to advance our thinking and make the whole team better.
The Position
As a Manager, Digital Strategy, you will lead a team of Digital Strategists to deliver premium marketing and advertising services to some of our largest and most complex accounts in our Full-Service division, with a goal of retaining business and increasing revenue. Our Full-Service division represents all non-automotive Adpearance clients. These clients span multiple industries including, but not limited to: capital equipment, home services, hospitality, office equipment, law, and insurance. In addition to owning your own book of business, you will provide structure and processes to drive execution, to create visibility, and to hold team members accountable. You will serve as an escalation point to help with client relationships, technical questions, and to provide bigger picture, industry-based context as needed. Your success will be measured by the collective net growth of your assigned accounts as well as those assigned to others on the Full Service Team.
Responsibilities
Leadership: You are responsible for the management of the Full Service Digital Strategist Team. This includes hiring, performance management, standard check-ins, compensation decisions and terminations. Leadership at Adpearance includes goal setting, career development, and creating inclusive and equitable environments & practices. Leadership also includes building at Adpearance—setting up the infrastructure, processes, reviews, and technical training to deliver timely and high-quality work products across the team. You will meet with your team regularly to discuss growth opportunities and churn risks and prep for consulting sessions. Model consulting best practices: how to lead meetings, present findings, spot opportunities and concerns, ask good questions, close with takeaways, etc.
Client communication: You will translate a deep understanding of the value of our solutions into positive action for customers. You clearly communicate service recommendations that are in alignment with best practices and are contextualizing the strategy behind them. When needed by your team, you will help them to do the same. You will communicate service recommendations that are in alignment with best practices and will contextualize the strategy behind them. You are the trusted voice for the team and are appropriately representing the Solutions department and the services we provide.
Account management: You will be the primary day-to-day contact with your assigned clients. You’ll get to know your client’s business and goals to manage their services and exceed expectations.
Service delivery: You will oversee a defined set of clients and services. You will manage and in some cases execute on account improvements, optimizations, and client-requested implementations. You are always pairing strategic excellence with the best interest of the customer.
Liaison between clients and your team: You will work with team members from developers to designers to ensure every client deliverable hits the business need.
Job Qualifications
You are known as a leader. You inspire and get your hands dirty, treat people fairly, and know how to balance support and empathy while holding your team accountable for performance. You have a proven track record of coaching & mentoring others to achieve account growth goals.
You are business-minded. You are experienced and comfortable with strategizing with business executives about their sales goals in multiple industries. You’ve demonstrated above-average proficiency in the technical aspects of digital advertising, SEO, and website services. You have experience presenting analysis/findings to marketing managers and senior business leaders and distilling technical information into terms they can understand.
You communicate clearly and effectively. You are just as comfortable presenting to the CEO as a Marketing Director. You understand people and they understand you, whether verbally or in writing.
You have a history of success. You’ve proven you can consistently deliver positive results. When clients are frustrated, you can pair that frustration with practical recommendations. You have a proven track record of driving company growth via sales or sales-focused account management (cross-selling and upselling).
You are proactive. Issues are addressed before they become problems. You’ve heard the phrase, “Wow, you’re fast” more than a couple of times.
You are organized & timely. You excel at managing your workload. Complex projects and fluctuating workloads don’t stress you out; you already know your priorities and what to tackle first-- and if you don’t, you have the confidence to ask.
You have unrelenting attention to detail. We can count on you to deliver error-free work consistently. You spot the error or data discrepancy that most people miss. You have strong written and verbal communication skills.
You can turn feedback into solutions. You welcome client feedback. You leverage both successes and failures to improve services and strategy.
You are a team player and are always willing to step up to the plate or provide a helping hand. Your team can depend on you to speak up and provide feedback or share ideas in a positive and supportive manner.
Education and Experience:
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Bachelor’s Degree in a related field or equivalent job experience is required.
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At least six (6) years experience in an account management-related role.
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At least two (2) years of demonstrated success managing or leading a team.
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Experience with Google Ads, Google Analytics, or any other web analytics platform.
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General knowledge of holistic Digital Advertising (Search Engine Marketing, Search Engine Optimization, Video Advertising, Website, Display, etc)
Salary Range:$83,000 - $120,000 plus performance pay
Why Adpearance?
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Competitive salary and health benefits.
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Additional benefits including 401k matching, student loan repayment matching, and a subsidy for commuter, internet or cell phone.
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Generous PTO days, in addition to paid holidays that incorporate two days to honor and celebrate your heritage, culture, or traditions that matter most to you-- just tell us when!
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A company actively working to dismantle bias in our hiring practices, foster cultural inclusivity, and continuously examine policies and practices to ensure equity. We recognize and believe that diversity, equity, and inclusion constantly make us better.
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A fast-paced, team-driven culture that helps you grow your career with learning opportunities, autonomy and ownership, and chances to succeed (or fail-- hey, we’ve all learned through failure).
Diversity, Equity & Inclusion
At Adpearance, we believe your ability to build, think creatively, and solve problems is best accessed when you have the freedom to be yourself. Inclusion is not a nice-to-have; it is a must-have. The bedrock of an inclusive culture is our ability to celebrate and harness the unique perspectives our diversity provides in the building process. While an org structure exists to provide clarity around how ideas get communicated, we are all equal as coworkers, and we are committed to careful and continued introspection around how to best be an equitable, fair, and inclusive workplace that celebrates you for being you.
Equal Opportunity
As an Equal Opportunity Employer, Adpearance is dedicated to providing a diverse and inclusive workplace, which includes unbiased recruiting, hiring, and employment practices. Applicants and employees are treated with respect, and provided opportunities – free of discrimination of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital or parenting status.
Sponsorship
Adpearance is not currently sponsoring work visas for this role. Authorization to work in the U.S. is required to be considered.
Compensation details: 83000-120000 Yearly Salary
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